Marketing Budget for Small Business: How much should you spend?

Marketing Budget for Small Business: How much should you spend?

Setting up a successful business is never easy. There’s a ton of hard work, sacrifice and decision-making the list goes on. However, setting a marketing budget is one of the most crucial decisions you’ll make. But that leads us to the question ‘How much should you spend on marketing for your small business?’ We’ll try…

The Importance of Local SEO for Small Businesses
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The Importance of Local SEO for Small Businesses

The importance of SEO is evident for every business, however local SEO is perfect for small businesses. What’s Local SEO?    Local SEO is a very significant part of global Search Engine Optimization. Its focus is on improving the visibility of the business on a local and small-scale level. In other words, the search results that…

Predicting Future Trends and Transforming Your Business Digitally
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Predicting Future Trends and Transforming Your Business Digitally

Predicting future trends is no easy task. Trends are always changing and evolving, even in a global pandemic. In essence, the COVID-19 pandemic astronomically shifted trends and the digital transformation of business.    Consumer priorities changed as a result of the COVID-19 pandemic. Many businesses have had to adapt and adjust to retain customer loyalty. With…