How can your small business profit off a pandemic?

Despite all the disruption the COVID-19 pandemic has had on the world, businesses are still raking in huge profits. For example, Amazon, the world’s most valuable business. Amazon has made headlines across the globe due to its huge commercial success during a time of economic uncertainty. Amazon by the end of this year will have added another £2 billion pounds to the UK economy. Despite analyst’s unfavourable predictions, a 6.8% increase from 2019. Overall, the e-commerce industry is projected to have 19% increase in profits this year adding £78.9 bn to the UK economy. This just goes to show the importance of having a strong digital presence for small businesses to even profit off a pandemic.

How we can help you to profit off a pandemic?

At My Digital Ego, we make sure that you have the right tools. Tools will enable your small business profit off a pandemic and grow further. Our content and design creation, and social media management skills are kept in line. With the latest industry trends to ensure your business is on the right track. We are always coming up with new and innovative solutions for our clients. Here for example is some of our tips/tricks to help you dominate the world of e-commerce:

1. Strong Media Presence

The cardinal rule in having a successful e-commerce business is to maintain a strong media presence. These days the easiest way to do this is through social media. Apps like Instagram and Facebook are essential to brands; whether they use it for displaying new product ranges or to interact with their clientele. Make sure your social media accounts are engaging yet simple to help showcase the best of your brand.

2. A Clean and Navigable Website

While this may seem like an obvious step only 46% of small business in the U.S and the U.K have a website and even then, most them are too difficult for consumers to navigate through. At My Digital Ego, our digital marketing professionals can help you with this, ensuring that your customers have the best experience possible on your website. We offer a 24/7 Live Chat service answering back to every question asked by the client’s customers on the platform or website chosen by the client.

3. Know Your Audience

Keeping up with the latest trends is essential for an e-commerce business’s success. Our advice to you is to offer targeted products that fit in with the latest supply. Demand trends and promote them heavily through your media presence. Recently for e-commerce business like Shein and Amazon, the most targeted/promoted product is durable face masks.